The right growth model for your market
Parts manufacturers and re-sellers have different problems, channels, and goals. Torque Digital builds solutions around both — not a one-size-fits-all playbook.
For Manufacturers
Scale demand across your entire ecosystem
Manufacturing great parts is only half the equation. If your catalog isn't structured correctly, your brand isn't consistent across sellers, and your marketing strategies aren't focused — you're leaving significant revenue on the table.
Core Challenges
What We Solve
Fitment data errors causing returns and suppressed listings
- We audit and work with you to remediate your full catalog dataset, eliminating the errors that trigger costly returns, marketplace suspension or low conversion rates.
D2C motion not driving growth
- We audit your marketing strategies and rebuild campaigns that drive bottoms up growth while not cannibalizing existing business.
No visibility into which channels and SKUs are actually driving revenue
- We build unified reporting across all your channels so you know exactly where revenue is coming from and where to invest next.
D2C strategy that conflicts with distributor relationships
- We design channel strategies that grow total market demand without putting you in conflict with the distributors and dealers you depend on.
New product launches that fail to gain marketplace traction
- We build launch playbooks that get new SKUs indexed, ranked, and selling on Amazon, eBay or your own webstore within weeks — not months.
Dealers who lack the marketing resources to sell your parts
- We create co-op marketing programs and turnkey campaign assets that enable even small dealers to run effective digital campaigns for your brand.
Programs we build for manufacturers
Dealer network marketing programs
Turnkey campaign kits, co-op fund management, and localized digital programs that enable dealers to market your brand at scale.
Catalog optimization & data governance
End-to-end ACES/PIES or OEM catalog data management so your fitment and product data is accurate, complete, and channel-ready at all times.
National + localized campaign execution
Coordinated search and marketplace campaigns that drive national brand awareness and demand simultaneously.
Brand governance across marketplace sellers
Monitoring, enforcement frameworks, and authorized seller programs that protect your brand on Amazon and eBay.
Ecommerce website design
Manufacturer brand sites with dealer locators, catalog integration, and fitment-driven product pages built to convert.
Sellers & Retailers
Grow revenue across every channel you sell through
Retailers and Dealers need to compete with massive marketplace operators and brand-direct stores. We build the catalog infrastructure, paid media, and conversion programs that level the playing field.
Core Challenges
What We Solve
Fitment data errors causing returns and suppressed listings
- We audit and work with you to remediate your full catalog dataset, eliminating the errors that trigger costly returns, marketplace suspension or low conversion rates.
D2C motion not driving growth
- We audit your marketing strategies and rebuild campaigns that drive bottoms up growth while not cannibalizing existing business.
No visibility into which channels and SKUs are actually driving revenue
- We build unified reporting across all your channels so you know exactly where revenue is coming from and where to invest next.
D2C strategy that conflicts with distributor relationships
- We design channel strategies that grow total market demand without putting you in conflict with the distributors and dealers you depend on.
New product launches that fail to gain marketplace traction
- We build launch playbooks that get new SKUs indexed, ranked, and selling on Amazon, eBay or your own webstore within weeks — not months.
Dealers who lack the marketing resources to sell your parts
- We create co-op marketing programs and turnkey campaign assets that enable even small dealers to run effective digital campaigns for your brand.
Programs we build for sellers & retailers
Dealer network marketing programs
Turnkey campaign kits, co-op fund management, and localized digital programs that enable dealers to market your brand at scale.
Catalog optimization & data governance
End-to-end ACES/PIES or OEM catalog data management so your fitment and product data is accurate, complete, and channel-ready at all times.
National + localized campaign execution
Coordinated search and marketplace campaigns that drive national brand awareness and demand simultaneously.
Brand governance across marketplace sellers
Monitoring, enforcement frameworks, and authorized seller programs that protect your brand on Amazon and eBay.
Ecommerce website design
Manufacturer brand sites with dealer locators, catalog integration, and fitment-driven product pages built to convert.
Torque Digital vs the alternatives
Why specialized beats generalist every time in auto parts
Capability
Torque Digital
General digital agency
In-house team
ACES/PIES or OEM catalog data expertise
Sometimes
Amazon Parts & Accessories catalog experience
Limited
Varies
eBay Motors listing optimization
Rarely
Fitment-based keyword strategy
Sometimes
Dealer network marketing programs
OEM vs aftermarket channel strategy
Sometimes
Part replacement lifecycle email flows
Generic only
Varies
Multi-channel revenue attribution
Limited
Sometimes
The ecosystem we operate in
We connect every part of the parts supply chain
TorqueDigital works across the full automotive parts ecosystem — from the manufacturer who makes the product all the way to the buyer who installs it.
TorqueDigital connects and grows every layer of the automotive parts ecosystem
Manufacturers
OEM & Aftermarket Brands
- Catalog data management (ACES/PIES or OEM catalog data)
- Brand governance across channels
- D2C + distributor alignment
- New product launch execution
Marketplaces & Channels
Where Buyers Shop
- Amazon Parts & Accessories
- eBay Motors
- Google Shopping
- Brand direct / own store
- Dealer & distributor sites
Sellers & Retailers
Dealers & Independents
- Marketplace growth programs
- Paid + organic acquisition
- Conversion optimization
- Email & retention
- Catalog expansion
Ready to grow parts revenue across every channel?
Start with a free catalog audit — no commitment required.